Tesche Tire Co., Ltd.

About Us

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  • TESCHE-

    The Embodiment

    of Boundless Passion

    TESCHE is inspired by the English words Teen & Schedule, meaning passionate and unparalleled. At TESCHE, the words is interpreted in a more profound way, that is, every corner of our automotive enthusiast world is worthy of being celebrated—and having a tire perfectly designed for it, becoming "The embodiment of boundless passion".

  • MAKE

    DIFFERENT

    Make Different is TESCHE belief. With Regards, We appreciate your free and unstrained spirit, while chasing after your boundless passion, your everlasting love, to enrich your life.

    Beyond travel, make sure you enjoy the adventure of life. Be uniquely you.

  • EVERY TRACK

    REPRESENTS YOU

    Inspired by infinity logo - ∞, the TESCHE brand identity is a simple-faceted icon figured from racing track, made up of lines with yellow and blue colors. The convergence of lines symbolizes its indomitable spirit and boundless passion. With forward-looking design and accessible technology, we are committing to exploring enthusiast-oriented tire technologies and dedicated to creating an automotive enthusiast world for you beyond travel, to make you enjoy the adventure of life whether it’s to the end of the Alcan trail or victory lane.

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  • TESCHE-
  • MAKE
  • EVERY TRACK
  • California -

    Global Brand Center/Global
    Development Center

  • Qingdao -

    Global Processing, Planning & Manufacturing Center

  • Bangkok-

    Global Processing & Manufacturing Center

  • HongKong -

    Global Design Center

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WE ARE
TESCHE TIRE

Our HK group founded in 2013, and TESCHE TIRE is born to commit to exploring enthusiast-oriented tire technologies for off-road & competition and creating a passionate and abundant user experience. With forward-looking design and accessible technology, we are dedicated to creating an automotive enthusiast world for you beyond travel, to make you enjoy the adventure of life whether it’s to the end of the Alcan trail or victory lane.


As an explorer in the new track of high-end off-road X/MT, X/RT and X/T tires, also customized competition tires. TESCHE  TIRE is committed to building an international high-end tire brand. Supported by HK group in tire R&D and intelligent manufacturing, intelligent tire solutions, and intelligent driving ecology. TESCHE  TIRE is making the most of the new platform’s advantage, featuring with "a forward-looking design, strong computing optimization power, and high-open solutions". Based on the new business model, TESCHE  TIRE mastered the tire industries' core competency which achieved complete autonomy of engineering, design, manufaturing and marketing. The company is headquartered in HongKong, combined with branches of development, manufacturing, testing, distribution, and marketing operations in California (USA), Bangkok (Thailand) and Qingdao (China).

MISSION

Fueled by enthusiasts, with forward-looking tire design and accessible tire technology.


Offering Unique and Futuristic Driving Experiences and Lifestyle.

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VISION

Become a global leading high-end Tire Company by 2030 through futuristic tire design and enthusiast-oriented tire technology.


By 2026 Strategic Goal: Become an influential Off-Road tire supplier in the North American market.


2026-2030 Strategic Goal: Become the leading Off-Road tire supplier in the North American market.

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